Friday, August 5, 2011

Content, SEO, and your market

If content is King in the world of SEO, then what kind of content should you really be focused on?  How much of your content is just fluff and not quality.

Here are some things to keep in mind while you review and then re-review your content.

  1. Who is the leader in your industry in content?
  2. How much content do they really have?
  3. Who is all this content for?
  4. Does your market really care about content?
  5. What kind of content is best for your market?
Understanding your target market is what make all these questions much easier to answer.  While your are trying to have more content than the next guy, I don't want you to sacrifice usability for additional content.  That always a bad choice.  

What really counts for your Target market is what they want, what that means is you should focus on what popular with your target market and then write the content for them.  This shows that you really do connect with your market and in the end they will stay with you longer because of that connection.

This is one of the reasons social media has completed over taken the web.  People like the connections, the world is a big place and the connection fills that open spots in a persons life.  That may sound a little hokie but it really is true.

Learn the finer points of your market and your can sell, teach, share and create that business you have always dreamed of.

Good luck with your market and your content and your SEO.


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